BACHELOR OF BUSINESS STUDIES
COURSE STRUCTURE & SCHEDULE
The core modules of the programme are structured into 8 pillars of skills/knowledge areas, with each pillar comprising three modules of different levels*
LEVEL 100
LEVEL 200
LEVEL 300
RESEARCH
Academic Writing & Critical Thinking
Research Methods for Business
Capstone Project
LEADERSHIP & HR
Principle of Organisation Behaviour
Cultural Diversity & Communication
People Management & Leadership
DATA MANAGEMENT
Introduction to Information System
Big Data & Artificial intelligence in Business
Cybersecurity & Digital Risk Management
ENTREPRENEURSHIP
Entrepreneurship & Startup
Agile & Lean Management
Strategy & Digital Tranformation
LEVEL 100
LEVEL 200
LEVEL 300
ETHICS AND LAW
Ethics & Corporate Social Responsibility
Business Law
Sustainability & Society
FINANCE AND ACCOUNTING
Statistics & Mathematics for Business
Financial & Managerial Accounting
Financial Management & Decision Making
MARKETING
Introduction to Digital & Social Marketing
Online Consumer Behaviour
e-Commerce & International Trade
ECONOMICS & GLOBALISATION
Fundamental of Economics
Global Business: Chinese Perspective
Global Organisations & EU
AUTUMN SEMESTER
SPRING SEMESTER
YEAR 1
YEAR 2
YEAR 3
* In the course code, the first digit of the module code indicates the level; the second digit indicates the pillar (or study focus).